The Only Crunch We Like

Four product lines (the wellness dried fruit, the traditional one, the soft ones and the energetic mixes), a single logotype, always at the center of the packages, for a variable but always identifiable palette. The large Stuzzicante lettering stands out on the shelves, for great recognition and identity. Now, it's just a matter of... crunching!

  • Art Direction
  • Branding
  • Label Design
  • Packaging

The Project

The Sorrentino family has been in the snack market since 1948.
As the company’s renewal began, the need arose to dust off the old furniture, remove junk and refurbish everything.
Thus a strong, disruptive line comes to life, which presents itself without compromise: perforating, linear, original. Perfect for national and international large-scale retail trade.